Saturday, July 12, 2008

Easy web Promotion Methods

To promote your website you need to do little modifications in your web page and submit your web page to search engines.If you are following those it is not a problem. below are a few steps to increase traffic to your website.Follow and use it.

Keyword
Your keyword should be present in the URL! Research of hundreds of search engines top-lists shows that keyword presence in the URL is crucial for achieving high rankings in a search engine's results list. By placing keywords in your domain name, you gain a serious advantage with search engines. If your URL points to an already established and high-ranked web page, we do not recommend altering it. However, this factor is worth considering when you create new pages / sites. Most major search engines favor websites with keywords in their URL; however, remember to use them sensibly and not to abuse them. When optimizing a page for a key phrase, separate keywords in the URL with a hyphen (domain/web-site.html) or an underscore (domain/web_site.html), but do not write them as one word. Otherwise, search engines will understand it as a single word (even if the search engine result highlights this keyword in bold), and your work on URL optimization will be wasted.


HEAD area:


Title tag
1. Your Title tag should be the first tag in the HEAD area of your page! Your Title tag should be placed before all other tags, otherwise search engines may overlook it which will significantly damage your rankings.

2. Your Title tag has stop words! Words such as "and, on, a, the, for, to, about, are, that, were, by, of" and other auxiliary words are too common and search engines don't take them into consideration. By using a stop word in your Title tag, you potentially damage your rankings. A rule of thumb: the less stop words you use in your Title tag, the better.

META Description

1. The META Description tag should be there:

This tag is not as important as it used to be, but a lot of search engines still display it as your page description in search results. Because of this, you should make sure your page has a meaningful and good-looking description. If it is irrelevant or unappealing, search engine users will be less likely to click on your listings.


META Keywords


1. Your keyword should be present in the Meta Keywords tag! Your keyword should appear at least 1 time in this tag.

2. 2. Your keyword should be as close to the beginning of the Meta Keywords tag as it should be! Your keyword's prominence should be at least 75%. Move your keyword closer to the beginning of Meta Keywords to emphasize its importance.

3. Your keyword weight in the META Keywords should not be too low! When it comes to this tag, the higher the keyword weight, the better. Try to remove the least informative and least relevant keywords, thus increasing keyword weight.


2. BODY area:

Visible text

1. Your page should not have too many words! Our research has revealed that the majority of top-ranked pages contain up to 1320 words. If it is more, try to remove some text from the visible area of your page known as Body. Doing so will help your page fit the recommended range of 113-1320 words.

2. 2. Your keywords should be in bold! The fact that you put a certain keyword or phrase in bold tells the search engine that you place an emphasis on it. Naturally it considers these words or phrases to be more important than those in regular font. We recommend that you put your key phrase in bold one or more times.

3. . Your keyword should have enough weight on your page! Your keyword should constitute at least 2 percent. Increase the keyword weight so its value ranges within the boundaries of 2-10 percent. Also keep in mind the possibility of using different forms of your keywords. While ranking, search engines consider not only direct matches of keywords, but also their various alterations. For instance, for the query "web hosting," search engines will take into account the occurrences of such words as "host", "hosting", "webhosts" etc. on your pages. In addition, the modification of your keyword makes the content more user-friendly, so your page doesn't look like a readability puzzle stuffed with one and the same keyphrase. And remember: a good technique for writing page copy is to write naturally.

Link popularity

Constantly improve the link popularity of your page! This function shows how many other Web pages are linking to yours. Link popularity is crucial for your search engines rankings. Remember that having few high-quality sites linking to you is far better than many irrelevant links. The only way to achieve Top-10 positions is to have very competitive keywords and good link popularity. IMPORTANT: ask other webmasters to include your keywords when they link to this page. Also, make it your everyday task to acquire new links, and follow the overall development of your thematic niche. Try to interest the sites that are ranked high for your keywords so that they link to you.


Open Directory Project listing (dmoz.org)


Your site should be presented in DMOZ listing! Submission to this leading Internet directory is an important step in website maintenance. As it is human-powered directory, all decisions are made by editors, not spiders. The presence of the site in the directory is the sign of high quality and informative value. Moreover, the leading search engines such as Google start indexing new web pages from DMOZ. Please, go to "Suggest URL" page and submit your site. To make the procedure easy and correctly, use "Web CEO Submission", "Manual Submission" tab.

Yahoo! Directory listing

. Your site should be presented in Yahoo! Directory listing! Yahoo! has its own directory powered by human editors. Your site's presence in this directory can help you improve your rankings among search engines, including Yahoo!. Free submission (Standard submission in terms of Yahoo!) is possible only for non-commercial categories. Choose the category and then click "Suggest a Site" in the top right-hand corner of the page. Fill out the submission form and wait for a link. Paid submission gives you some advantages. The first and the most valuable is that you just fill out the form and the editor will later find the best category for your site.